Identity
Kite identity was designed to be relatable to a younger audience while keeping traditional chinese symbology

The simplicity and bold features of the mark make it very recognizable and ideal for use across virtually any platform in any size. Its design provides a unique flexibility as it maintains this valuable recognition.
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Packaging

Kite Tea comes in two different presentations, pouches and tin cans, each containing individually wrapped teabags to preserve the freshness and quality of the product. Displaying the fields of tea in china, each package is represented by a color depending on the type of tea that it contains
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Thanks to the amazing guys at Package Inspiration for promoting this piece.

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